A positive and motivated workforce doesn’t just happen, it’s built on an understanding of your employees, communicating a strong set of brand values and creating a great employee experience.
Your company culture defines how your company views itself and how your employees view who they are working for and the environment they are working in. By default, every organisation has a culture but sometimes it’s not how you or your employees want it to be. Building a culture of positivity can be difficult and will only happen over time – there’s no quick fix so mission statements and quirky perks are only part of the bigger picture.
Employee research is an important part of organisational development and will help you gain an insight in to the attitudes and feelings of your employees.
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Employer branding has become widely adopted as a way of describing your company’s reputation as great place to work. Attract and retain the best talent by nurturing your employer brand.
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